Alternative asset managers are a unique breed with very few, if any, similarities to other industries.
We know how to tell your story, position your strategy and help you stand out as a thought leader in your space.
Your entire marketing effort — from the capital-raising process, investor communications, client relationship development, your infrastructure, adherence to compliance regulations and more — needs to be comprehensive, inclusive and well-thought out. In short, you need a senior-level investment marketing professional who understands YOUR business.
Whether you need help with one specific project, or if you have multiple marketing needs – Catalyst alleviates your marketing ‘burden’ by quickly assessing your specific needs and delivering solutions that meet your budget and timeframe.
Other reasons to work with Catalyst…
✓ Catalyst looks at your entire operation – your competitive advantages, the culture of your firm, where you are now in terms of total AUM and where you want to be, we analyze your competition and your target investors – to develop a tailored marketing plan with an arsenal of tactics to build awareness of your firm and new client relationships.
✓ Catalyst can help you develop and deliver a clear, consistent message across multiple channels so that those channels are working for you 24/7. Our goal is to maximize your ability to organically build and strengthen prospective client relationships.
✓ Catalyst can scale solutions to fit your needs – we uniquely serve smaller, emerging asset managers, with limited marketing dollars, as well as mid-sized and established firms.
✓ You only pay for precisely what you need and our working relationship with you lasts only as long as you need us.
✓ The current performance of your strategy is irrelevant. The marketing strategy and tactics we set up will retain value through any performance period.
✓ Catalyst focuses on positioning your firm as a thought leader and a trusted source of information – via your website, printed materials and all other communication channels – so that you can build your client base and effectively raise assets under management through either your direct efforts or someone representing your firm.